Hi there.
I’m a marketing leader who connects strategy, creative, and execution to drive measurable growth.
For more than 20 years, I’ve helped SaaS, higher education, media, and B2B organizations turn marketing from “activity” into real pipeline by building systems that generate qualified inbound leads, shorten sales cycles, and improve conversion.
My approach is simple: signal over static. I believe good marketing should do more than make noise - it should help the right people understand your value quickly, trust your brand, and take action.
From research and positioning to campaigns, content, websites, trade shows, and sales enablement, I focus on work that supports revenue and keeps sales teams talking to the right prospects.
More than a Creative Marketer .
What makes me different:
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I turn creative into pipeline, not just pixels
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I build systems where great work happens on repeat
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I protect teams, align stakeholders, and actually ship
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I treat budget like an investment—cut noise, fund what works
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I connect marketing to sales so deals start warmer and closer
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I bring clarity to chaos and make decisions that move things forward
How I work.
Clear strategy - so everyone knows what matters (and what doesn’t)
Strong creative - so the work earns lasting attention, not just impressions
Tight execution - so good ideas actually make it to market, intact
Measured outcomes - so success isn’t subjective—it shows up in the numbers and the smiles of the stakeholders.
I try to keep things simple: connect the dots between insight, execution, and results—and do it in a way that makes life easier for the people around me, from sales to leadership.
And yes—I’ve been known to “spell creatively” and occasionally misplace my keys. But the work? That stays disciplined, focused, and accountable.
What I can do.
Marketing
Research & Development
Brand Strategy
Budget Management
Team Leadership
Copywriting
Design & Art Direction
Social Media & Google Ad Campaigns
Advertising
SEO & Web Development
AV & Commercials
Research & Analytics
Campaigns
Content & SEO
Tradeshow Mgmt
UI/UX
Visual Merchandising
What I can produce.
Led marketing strategy driving 150% growth in leads and 120% conversion lift
Generated $3M in annual sales impact through integrated campaigns
Increased brand engagement 200%through full-scale brand transformation
Delivered $1.7M YoY revenue growth in manufacturing sector
Closed $1M+ in project sales in a highly competitive market
Managed a $15M+ marketing budget
Led teams of 5-40 people through education, enablement and accountability and had a blast doing it.
Hat's I've Worn.
Marketing Director
Brand Manager
Art Director
Copywriter
Creative Director
Project Manager
Visual Merchandising Manager
Student & Mentor
Strategy That Travels Well.
SaaS
Inventory Management
Healthcare
Higher Education
Engineering
Industrial Manf.
Automotive
Decorative Hardware
Print Publishing
Fashion Merchandising
Resort & Real Estate
Restaurant & Hospitality
Magic Tricks I know.
Adobe CC (my everyday toolbox)
Hubspot, SalesForce, Marketo
Active Campaign, etc.
WordPress / Wix
WebFlow
Meta Dashboard & Google Ads
Canva, etc.
MS365 / Excel Wizard
Figma & XD
Analytics & Data Studio
AI: Firefly, GBT, Gemini, and still experimenting everyday.
