
Built on Experience. Driven by Curiosity.
Problem Solver, Innovator, Strategizer & Doer, Technologist,Writer, Designer, Dreamer, Helper, Explorer, Communicator, Leader, Coach, Cat Dad, Runner, Pizza Lover


















"Good advertising should always educate and entertain, if it doesn't do both in tandem, it will fail."


"I've fallen victim to a lifetime of good mentors that live in my head and owe me 20+ years of back rent."

Home grown.
I grew up in the mountains of Western North Carolina on the campus of Western Carolina University, raised by a college professor and a mom who set a pretty high bar. I went to a K–12 lab school, but a lot of what shaped me came from curiosity outside the classroom — including sneaking past an electric fence to read Shel Silverstein poems to cows. Early lesson: if you can hold a cows attention, you’re onto something.
That instinct turned into a 20-year career in marketing — connecting strategy, creative, and execution to build work that actually drives results. I’ve worked across SaaS, higher ed, media, and B2B, always focused on making marketing clearer, more effective, and worth paying attention to.
I’m still wired the same way — curious, a little unconventional, and motivated by doing work that moves something. Also still waiting on Pizza Hut to bring back the buffet, which feels like a reasonable ask.
If you’ve made it this far, we’d probably get along.
Want to find out? Grab a few minutes here — I’d love to meet you.


















